Instagram is currently used by millions of people worldwide, and for a good reason: taking pictures and sharing them with your friends has never been easier! However, Instagram can be used in a very effective manner, not only for networking but for marketing purposes as well. If you have a business and you would like to promote it in the online environment, then this can be a great promotion tool. Having said that, here are 5 of the best ways to effectively use Instagram: Twitter uses them, Instagram uses them and recently, Facebook has implemented hashtags as well. As a matter of fact, Instagram users interact mainly via hashtags, this is why you need to learn how to use them in your best interest. This aspect can be particularly useful for businesses who are looking for followers, as it allows them to make their content searchable and it will also trigger a viral effect that will benefit the business in the long run.